Data Analysis

Teaching participants how to convert the data into usable information is the main strategy used in this training. By applying the Data cleaning, Data analysis, and Data visualization tools such as Statistical software (SPSS, STATA & Excel). The course also reveals new methods for calculations such as methods of regression analysis, hypothesis testing and trend forecasting so participants can learn all about analytical work.

Why this training is important:

The visualization of information and its subsequent analysis has now become an important and valuable feature in today’s business environment. Many organizations collect data with an aim of using it in analysis with a view of sing forecasting and optimizing on various processes and even making decisions. At the end of the day the knowledge that will be acquired in mastery of data analysis will enable the participant to add value to any project or organization.

Where it’s applicable:

• Companies for gathering information about markets, to measure performances and make business decisions.
• Journalistic, medical and other scientific investigations for checking hypothesis, or supporting arguments or conclusions.
• Policy analysis and Program Evaluation in public Administration.

Who should attend:

This training is suitable for analysts, researchers, postgraduate students, and any other marketing professional or anyone who needs to interpret data.